Their new identity aims to confirm that their Association is the voice of independent beauty companies and entrepreneurs.
IBA is a non-profit trade association with over 700 member companies. It provides benefits and services that allow companies to elevate their brand to the next level, domestically and abroad. In addition, they have been advocating for entrepreneurial, independent beauty companies since 1974.
IBA’s foundation is built on four pillars: education, member service, reasonable legislation, and networking. These pillars translate into their member experience while also solidifying their place in the industry. Members, government entities, and partners define IBA as an ally based on its history, expertise, experience, and passion.
As it celebrates the beauty of independence, IBA is the champion for entrepreneurial and independent beauty brands that are striving to establish their identity and flourish in the marketplace.
To learn more, visit www.independentbeauty.org.
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