Cosmoprof North America puts relevant intelligence at your fingertips so that you can easily make informed decisions to positively impact your business.
GREEN BEAUTY BRAND BUILDING: A COMPLETE OUTLOOK
Indie green beauty continues to capture consumer interest, as well as a growing share of their wallets and understandably so. With clean messaging, passionate and relatable founders, and ingredients that people recognize, the trust factor is built in. But how easy is it to get the sale? What does distribution look like? What trends are shaping up, and how will they impact this market and the manufactures in this space? Get the scoop from green beauty’s most authoritative voices.
IS ORGANIC GREEN BEAUTY A SUSTAINABLE BUSINESS MODEL?
Americans now overwhelmingly believe that climate change is happening and that human beings are the cause—and that number will only grow. Meanwhile, the regenerative practices of the farms and suppliers involved in the green beauty movement show a path toward sustainability by putting excess carbon literally back into the soil. So, the future of the planet may be shaped by consumer choices—and activists will continue to push people to make such choices. The question now is how much consumers care beyond themselves? What messages work and what brands will flourish in this time of changing awareness? How much green is sustainable right now?
CORPORATE ACCELERATORS: FAST TRACK TO MARKET – WHAT EVERY START-UP SHOULD KNOW
Let’s face it – in today’s beauty market entrepreneurial companies are hot. They’re nimble, have a genuine voice and pursue a small market niche with a relentless focus making them truly unique. As such, vision, passion and determination will only take one so far…increasingly large companies are setting up corporate accelerators to nurture startups, aiming to tap into new ideas and technologies. This panel seeks to deconstruct the ‘black box’ of corporate accelerators to highlight their metrics of success and what makes these collaborations effective for corporations and entrepreneurs alike.
COSMETICS BUSINESS 101: FROM INCEPTION TO CONCEPT
Get invaluable insights straight from the foremost authorities who are on speed dial for some of the most successful large and small beauty companies. Find out the best way to setup your business entity at the inception stage with future investment funding in mind and how IP, trademarks and patents can help you get an edge. Also get the most up to date legal expert advice on FDA registration requirements and labeling including claims on packaging.