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Ethical Consumerism: Connecting the Dots [*LUNCH INCLUDED]

  • Date: Sunday, July 9, 2017 | Time: 12:30pm – 2:00pm

We all know that the coveted Millennials want products that are perceived as safe for themselves and the environment. But do you actually know what sets the boundaries of their comfort zone? Do you understand what makes them not just feel safe enough to make an investment—but to identify with your brand? Do you know which symbols and certifications help—and which confuse the consumer? Do you know how to influence the influencers and media on a regular basis? Find out how to keep ahead of the buzzwords to create and market the right products and communication strategies to win consumers and sales.

MODERATOR

Mary Bemis
Founder & Editorial Director
Insider’s Guide to Spas

Jean Godfrey June
Beauty Director
GOOP

Dr.Liliana S George
President
Pure Beauty Concepts

Indie Lee
Founder
Indie Lee